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02.28.2006
The New Laws of Digital Technology
Great report from the ACM on the "Rules for the Age of User Experience". Among my favorites:
- You can't make things easier by adding to them.
- Any feature that requires learning will only be adopted by a small fraction of users.
- Users do not want to think about technology: what really counts is what it does for them.
From Pfeiffer Report; ACM Ubiquity - WHY FEATURES DON'T MATTER ANYMORE: THE NEW LAWS OF DIGITAL TECHNOLOGY.
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