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08.19.2005
Websites Designed for Boys?
According to this study conducted by the University of Glamorgan, most websites are designed to appeal more to men regardless of the site's target audience.
94% of the sites displayed a masculine orientation with just 2% displaying a typically female bias.
The study also claims that there are clear-cut aesthetic preferential differences between men and women with “males [favoring] the use of straight lines (as opposed to rounded forms), few colours in the typeface and background, and formal typography.”
Sigh. Apparently, not only do I navigate like a guy, I also design like a guy.
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